Brand Manager

Job Description

Brand Manager at Phillips Outsourcing Limited

Phillips Outsourcing Limited, with over 16 years of experience in the outsourcing business, is expanding its reach across Nigeria and into other African nations. We support our clients’ businesses by continuously improving outsourced services, helping them achieve their business objectives.

Job Summary:

We are looking for a proactive and creative Brand Manager who will manage and enhance our company’s brand image, increase brand awareness, and drive customer engagement through various marketing and social media channels. The ideal candidate should have a strong understanding of the insurance industry, be quick to learn, outgoing, and excel in social media and marketing strategies.

Responsibilities:

• Brand Strategy:

  • Develop and implement a comprehensive brand strategy aligned with company goals and objectives.

• Market Research:

  • Conduct market research to identify trends, customer preferences, and competitive landscape to inform brand positioning.

• Content Creation:

  • Oversee the creation of engaging content for social media, blogs, websites, and email campaigns.

• Social Media Management:

  • Manage and grow the company’s social media presence, create and schedule posts, engage with followers, and monitor analytics.

• Campaign Management:

  • Plan, execute, and evaluate marketing campaigns to promote the company’s products and services.

• Public Relations:

  • Develop and maintain relationships with media outlets, industry influencers, and partners to enhance brand visibility.

• Event Planning:

  • Organize and coordinate events such as product launches, webinars, and community outreach programs.

• Brand Consistency:

  • Ensure consistent brand messaging across all marketing materials and channels.

• Collaboration:

  • Work closely with other departments to ensure brand consistency and alignment with overall business objectives.

• Reporting:

  • Monitor, analyze, and report on the effectiveness of marketing activities and campaigns.

Job Requirements:

• Education:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.

• Experience:

  • Minimum of 3-5 years of experience in brand management, marketing, or related roles.

• Skills:

  • Strong understanding of the insurance industry and market dynamics.
  • Proficiency in social media platforms and digital marketing tools.
  • Strong project management and organizational skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Proficiency in graphic design tools and software is a plus.
  • Excellent communication and interpersonal skills.
  • Creative thinking and problem-solving abilities.

To Apply:

Interested and qualified candidates should send their application to: [email protected] using the Job Title as the subject of the mail.