Product Marketing Manager

Salvo International Agency

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Job Description

About Salvo International Agency

Salvo International Agency is a start-up developing innovative technology solutions that solve key challenges in creators/passion industry. We are a start-up developing innovative technology solutions that solve key challenges in creators/passion industry.

 

Job Details
  • We are Looking for a Product Marketing Manager. The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing.
  • They prefer to work in an environment that emphasizes ownership of projects, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organization.
  • You will be responsible for developing and implementing marketing strategies to drive user acquisition, retention, and revenue growth for our business.
Responsibilities
  • Assist in developing and executing lifecycle marketing campaigns across multiple channels, including email, push notifications, in-platform messaging, and other relevant channels.
  • Stay up-to-date with the latest trends and best practices in acquisition and lifecycle marketing, and share insights with the rest of the team.
  • Taking brand ownership and devising the brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for the short as well as the long term.
  • Planning and execution of communications and media actions across offline, online and social media.
  • Manage a calendar scheduling the creation of each piece of content and the planned release of each piece of content
  • Participating in product development, pricing and supporting new product launches.
  • Manage a team of marketing people working on brand initiatives
  • Lead creative development to motivate the target audience to “take action
  • Conduct and manage virtual & Physical product Marketing events
  • Oversee new and ongoing marketing and advertising activities
  • Monitor product distribution and consumer reactions
  • Devise innovative growth strategies
Job Requirements
  • Interested candidates should possess a Bachelor’s Degree with at least 3 years experience.
  • Proven working experience as Product Marketing Manager or Brand Manager in the fintech or edtech industry
  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives
  • Experience in identifying target audiences and devising effective campaigns
  • Excellent understanding of the full marketing mix
  • Solid Background in Brand Storytelling and Copy writing
  • Experience in Podcasting or Digital Event Management is an added advantage
  • A proven understanding of paid media strategy and the marketing funnel (PPC, SEO, Email, Programmatic Display, Social) and experience with digital marketing best practices
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools (Google Analytics, WebTrends)
  • Solid experience with all digital marketing channels including Influencer Marketing

 

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Remuneration and Benefits
  • Basic month salary.
  • Access to development Resources
  • Career Growth
  • Conducive work environment
  • Daily lunch

Note: Shortlisting & Interviewing commences Immediately.

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Application ends: January 30, 2024

Job Overview

Calendar

Date Posted

December 16, 2023

Location

,

Salary Type

Monthly

Salary Range

₦200,000 - ₦250,000

Experience

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Gender

Both

School

Qualification

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Career Level

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Job Skills

Salvo International Agency

Salvo International Agency

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