Social Media Manager

Social Media Manager at Fernhill Digital Consulting

Fernhill Digital Consulting is a team of highly motivated individuals brought together by common interests. Our team of social media experts is experienced in using a variety of social media platforms, including Instagram, YouTube, Facebook, TikTok, and Twitter, to promote online businesses and enhance brand recognition.

We are looking for an experienced, passionate, and creative Social Media Manager to join our team. As a Social Media Manager, you will be responsible for developing and implementing social media strategies to increase our clients’ online presence and improve marketing efforts.

Duties and Responsibilities

• Develop, Implement, and Manage Social Media Strategies: Create and oversee social media strategies that align with our clients’ goals.
• Define Key Performance Indicators (KPIs): Identify the most important social media KPIs to track the effectiveness of campaigns.
• Manage and Oversee Social Media Content: Ensure all content aligns with the brand and is engaging and informative.
• Measure Campaign Success: Analyze the success of every social media campaign and provide reports.
• Stay Updated with Best Practices: Keep abreast of the latest social media best practices and technologies.
• Utilize Social Media Marketing Tools: Use tools to manage content and campaigns efficiently.
• Collaborate with Copywriters and Designers: Work together to ensure the content is appealing and meets client expectations.
• Monitor SEO and User Engagement: Suggest content optimization to improve SEO and user engagement.
• Network with Industry Professionals: Communicate with influencers and industry professionals to create a strong network.
• Provide Constructive Feedback: Offer feedback to team members to enhance the quality of content and strategies.
• Adhere to Rules and Regulations: Ensure all social media activities comply with regulations.
• Present to Senior Management: Report on social media strategies and outcomes to senior management.

Job Requirements and Qualifications

• Experience: Minimum of 3-5 years of experience as a Social Media Manager or in a similar role.
• Social Media Strategies: Proven experience in developing and implementing social media strategies.
• Platform Knowledge: Excellent understanding of Facebook, Twitter, LinkedIn, TikTok, Instagram, YouTube, and other social media platforms.
• SEO and Metrics: Good understanding of SEO, web traffic metrics, and social media KPIs.
• Audience Analysis: Experience in conducting audience research and understanding buyer personas and the buyer’s journey.
• Multitasking Skills: Strong ability to multitask and manage time efficiently.
• Interpersonal Skills: Excellent interpersonal, presentation, and communication skills.
• Team Player: Ability to work well within a team.
• Education: BSc degree in Marketing or a relevant field.