Social Media Manager

Job Description

Social Media Manager

Jobs Expert, a recruitment services firm, is recruiting to fill the position below:

Job Title: Social Media Manager
Location: Omole Phase 2, Lagos
Employment Type: Full-time

Job Summary

The Social Media Manager will be responsible for managing the company’s online presence, creating engaging content, growing social media platforms, and supporting digital marketing campaigns that drive brand awareness, engagement, leads, and sales.

Key Responsibilities

• Develop and implement social media strategies across Instagram, Facebook, TikTok, LinkedIn, and other relevant platforms.
• Create, edit, and publish graphics, photos, videos, reels, captions, and stories.
• Develop monthly content calendars and ensure consistent posting.
• Manage social media pages and respond professionally to comments and messages.
• Plan and execute digital marketing campaigns to increase brand visibility and generate leads.
• Conduct audience, competitor, and market research to identify content and marketing opportunities.
• Monitor social media trends and create relevant content around trending topics.
• Track social media performance using analytics and prepare regular reports.
• Support paid advertising campaigns, including Meta Ads and other digital advertising platforms.
• Collaborate with sales and marketing teams to convert online engagement into business opportunities.
• Maintain a consistent brand voice and visual identity across all digital platforms.

Performance Expectations

The successful candidate will be expected to demonstrate measurable improvement in:

• Social media engagement and audience growth.
• Content quality and brand visibility.
• Website and WhatsApp traffic.
• Lead generation.
• Digital campaign performance.

Requirements

• B.Sc./HND in Marketing, Mass Communication, Digital Marketing, Media Studies, Business Administration, or a related field.
• 1–3 years of experience in social media management, content creation, or digital marketing.
• Strong knowledge of social media platforms and digital marketing principles.
• Proven ability to create engaging social media content.
• Basic knowledge of social media advertising and campaign management.
• Ability to use social media analytics and insights to measure performance.
• Good understanding of current digital and social media trends.
• A portfolio of previous content or social media work is an added advantage.

Required Skills

• Content Creation & Storytelling
• Social Media Management
• Digital Marketing
• Graphic Design
• Video Editing & Reels Creation
• Copywriting & Caption Writing
• Social Media Advertising
• Content Planning & Strategy
• Audience Engagement
• Social Media Analytics
• Trend Identification
• Basic SEO Knowledge
• Canva, CapCut, or similar creative tools
• Strong communication and interpersonal skills
• Creativity and attention to detail
• Time management and ability to meet deadlines

Application Closing Date

30th September, 2026