Sales Executive (Instrument Sales)

Job Description

Company Overview

ISN is the leading supplier of medical diagnostic products and services in Nigeria. The company is the authorized agent and distributor for major multinationals, including Roche Diagnostics GmbH, and provides reagent parameters for clinical chemistry and immunology.

Job Title

Sales Executive (Instrument Sales)

Location

Port Harcourt, Rivers

Employment Type

Full-time

Key Responsibilities

Sales and Customer Acquisition

• Attend meetings, events, and trainings to stay updated on industry trends.
• Present, promote, and sell ISN products to existing and prospective customers.
• Generate leads through cold calls, office visitations, emails, and proposals.
• Implement ISN’s sales strategies in line with standard operating procedures.
• Maintain and expand customer database within assigned territory.
• Consistently promote ISN diagnostic products to boost awareness and revenue.
• Recommend product offerings and promotional sales programs to new and existing customers.
• Work toward individual and team sales targets to increase sales volume.
• Understand and adapt to local buying behaviors to maximize sales.
• Collaborate with team members to achieve or surpass sales outcomes within deadlines.

Relationship Management

• Manage unique customer expectations to improve pre- and post-sales relationships.
• Build and sustain positive business and customer relationships.
• Liaise with the Key Accounts team to resolve customer issues and complaints.
• Ensure compliance with company policies and regulatory standards.

Reporting

• Monitor market potentials, track sales activities, and prepare status reports.
• Provide management with reports on customer needs, challenges, competitive activities, and new product opportunities.

Qualifications & Requirements

• HND or Bachelor’s Degree in Medical Laboratory Science, Biochemistry, Microbiology, Business Administration, Marketing, or related field (Master’s/MBA is an advantage).
• Minimum of a Second Class Upper (2:1) or Upper Credit.
• 3–5 years’ sales experience in medical laboratory or diagnostic equipment (preferred).
• Strong technical knowledge of diagnostic instruments.
• Excellent presentation, negotiation, and problem-solving skills.
• Willingness to travel extensively to support customers.
• Proficiency in CRM tools and Microsoft Office Suite.